“My shop on trial” in the territory of the Community of Communes de Serre-ponçon

France Provence-Alpes-Côte d'Azur
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Short presentation

To revitalize the town centers and support business creators, the "My shop on trial" system is implemented in the territory of the Community of Communes of Serre-Ponçon.


The objectives: to revitalize the city centers and boroughs, to sustainably support project promoters, to fight against rural desertification, to allow a territory to seize economic development

Contexte (territory issues, targeted audience)

INHA has implemented the "my shop trial" in the territory of the CCSP to support business creators and create a new dynamic in the town centers.
This device is intended to allow a project leader to test, for a limited period of 6 months renewable once, his project within a vacant commercial premises of a city center or a town and to benefit from specific support. The goal is that it will sustainably sustain its activity. It brings together private and public players: the community, the downtown revitalization concessionaire, a lessor and the local business development support network. An ADOC approval committee is set up, composed of accountants, business leaders, bankers, lawyers, insurers ... from the territory.
This device makes it possible to revitalize a city center or a borough, occupy vacant commercial premises, give a strong signal to revitalize the city center. This allows project developers to find a good location, get a decent rent, test an idea and reduce the level of risk.

Target audience:
- Project Owners
- Owners
- Communities
- Population

Actions implemented

Establishment of an accreditation committee with local actors, negotiation / raising awareness among the owners, animation of the system, communication and support for project leaders
Global cost (in Euros) : 106 596 €

Human resources and partners

Human skills implemented in the project:
- Director of the structure
- Project Manager
- Accreditation Committee

Other information

Project's start year : 2017


Initiative Nord Hautes-Alpes (Non profit organization )
15 rue de la Guisane
05240 la Salle-les-Alpes
04 92 22 33 00 accueil@initiative-nha.com
Contact : Stéphan BLONDEL

Supported by LEADER

Project financed by LEADER and supported by the LAG Pays Serre-Ponçon Ubaye Durance (S.U.D.) : http://www.pays-sud.fr/programme-leader-2014-2020